Display tables are one of the most direct ways to catch a shopper’s eye. The very nature of them is to draw people in with a dazzling showcase of style that puts your inventory out there in the open, often right smack in the middle of your shop. In today’s retail world, businesses are always looking to stay one step ahead of their competitors to keep an edge on the next big trend. Your store displays are a vital outlet to exhibit the latest fads to your customers. This requires constant maintenance and updates to keep up with the ever-changing fashion landscape.
Some current underlying trends
A few of the current trends sweeping through display tables can be applied to any type of store. A blend of styles may work wonders to complement each other while also presenting multiple messages you’re trying to get to your customers. A mixture of different furniture and store fixtures enhances the theme of your building and gives you a chance to let loose a bit of your creativity. Combining different styles appeals to a wider audience and will draw more people in to view the products being shown.
Modern and reclaimed looks are both trending now, and the look of the Hanson and Raw Steel collections both use these designs. Adding a few pieces from both groups could create a harmony in your store that can be harnessed to your advantage.
When you’re decorating your display tables, always use that valuable space with the best options in your stock. If you’re going through all this effort to bring shoppers closer, make sure it’ll be worth their time. Another way to lure people in, according to Gift Shop Magazine, is to use a lot of color. The more bold and vivid the shade, the more likely it is to catch a passerby’s eye.
Don’t let seasonal trends move by you
People get very excited about the seasonal changes and weather. Though not all the same, all of your shoppers have a favorite season they look forward to, and you must adapt to each. Display tables have a habit of undergoing the yearly changes just as much as the outdoors. The effort needed to keep up with adjustments is well worth it when your customer base sees that your business is adaptable and doesn’t fall into a stagnant appearance.
The changes will add a dynamic aspect to your displays and breathe some life into your shifting featured products, allowing a wider range of items to be seen over time. The seasons also give you a starting point for deciding what to put out. With spring upon us, many store displays will be taking on a green hue with all kinds of plants and flowers being used as decorations. Bright colors will also be more prevalent this time of year, both adorning tables and integrated in with the stock.
You can make simple shifts to gear a display toward whatever period you’re in. Combining current trends with seasonal ones as well is an excellent opportunity to get the best of both worlds while alluring more people than any single route would give you.
Your display tables can help you steer your establishment through the volatile sea of fashion so you can capitalize on whatever trends help your business. Every store’s displays will be different because they all are selling different products to a variety of audiences – the important thing to strive for is whatever is right for your store’s direction.