When you have unique and exceptional gifts and merchandise to display, it can be hard to find an equally fabulous way to show off your goods. Some shops may keep much of their jewelry collections locked behind glass cases, or may stack items, making it hard for consumers to see everything offered in the store. Problems like these can be the difference between making a lifelong customer or losing a sale due to the clutter.
If your store could use a good spring cleaning, there are ways to do so without getting too stressed out.
First, start with the overall feel of the store. Does it have bright, yet clean colors on the walls? Are the store fixtures, table displays and flooring modern and fresh? If you answered no to any of these questions, it may be smart to make a few changes to the space before cleaning out the shop. Simple updates like painting the walls a more tranquil light blue or cream tone can allow for a more airy feel, while replacing outdated fixtures for items like dressing room hooks with a classic fleur de lis pattern will add instant style.
Once you have the basic updates out of the way, start to sort through products to see what should be front and center and what items aren't as fresh or unique. By showcasing statement jewelry pieces or gorgeous dresses up front, more people may be enticed to come in and see what else your store has to offer.