With Mother’s Day just around the corner, shoppers will soon be scrambling to find that perfect gift before it’s too late. Jewelry is always a very popular present for showing someone just how much they mean to a person. It’s a small and elegant option that sends just the right message, especially for holidays meant to show appreciation. If you haven’t set up your store displays for showcasing shopper’s choices this season, it’s time to do so. The weather is warming up and customers will soon be on the move.
Make your displays shine
Your display tables should be ready to exhibit your entire selection of jewelry for shoppers this year. The recipients of all these Mother’s Day gifts are just as unique as the variety of inventory you have. It’s smart not to focus on a particular style and instead present the greatest diversity possible. To do this you’ll need jewelry displays that work to promote all of your products.
When you use different types of jewelry displays, it gives you a lot more freedom when you’re arranging all your accessories. Some of your pieces may deserve more targeted attention and should be placed on a riser or stand. Others might be part of a larger set and require a display that can fit many different products on it all at once. Acrylic jewelry displays offer the strength and durability needed to hold multiple products, but the style and clarity they boast allow them to fit in anywhere in your store. At the same time, shoppers can see everything it holds from any angle.
If you’re looking for a display with some more flair, there are choices available that harness the spring feeling with small birds dotting stands that resemble trees for your jewelry to hang from and many more vintage choices. These will add a bit of sophistication to your tables and counters while providing a great outlet for you to show off the more delicate items in your inventory. If you prefer to keep your displays uniform, there are sets of different kinds of stands made from materials like cork, which mesh well with many existing store fixtures.
Be prepared for Mother’s Day
What often goes hand in hand with a gift is the package it’ll be wrapped in. This method of delivery can vary almost as much as the gift itself, with shoppers opting for either traditional boxes or something a little different, such as a pouch. Velvet boxes are the signature promise of forthcoming jewelry and will be sure to excite anyone who holds them. There are boxes that can be wrapped and covered with a bow with different options of wrapping paper, designs and color to represent certain themes or preferences.
Be sure to have other tools ready at your disposal to make the shopping experience easier for your customers with items, such as a ring-sizing stick, which allows buyers to find rings that are the perfect match for their loved ones. Specialized earring and necklace cards can add a personal touch to chosen selections as well.
Mother’s Day is the chance for many people to express their thanks to a special person in their lives. Your jewelry displays can help shoppers find the perfect gift they’re looking for by showcasing everything your store has to offer. Combined with the many options the gift can be wrapped with, your jewelry can help make someone’s day special.