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Is Your Store Ready for Winter? [Video]

Hi and welcome back to Firefly Store Solutions!

Winter is almost here, and with it comes the busiest shopping season of the year. 

This means you’ll likely have to shift around some inventory and even change the layout of your store. Draw up your plans soon, so you can make the transition as smooth as possible.

To make that process easier, you may want to run a clearance sale. Move that autumn inventory now, so you have ample room for Christmas gifts that you know will be popular.

Most importantly, don’t neglect your marketing strategy. Competition at this time of year is fiercer than ever, so you may want to start writing and producing those social media posts now. Then, when the season gets busy, you’ll already have a stock of ads and posts ready to go.

Remember, the first week of November marks the beginning of the holiday shopping season. Now is the perfect time to plan your strategies for Black Friday and beyond.

That’s all for now! See you next month for more retail design tips.