The fall season is almost upon us, and that means a host of new fashion trends is ready to come to stores around the U.S. In anticipation of these cooler months, many boutiques are doing their best to prepare for the changes that are just around the corner.
Here are three things you should have on your mind as you get ready for fall:
Signs and posters
Decorating your store for the fall means organizing events and sales that regularly take place throughout the season. Promotional posters advertising special sales or signs that use fall imagery are great options for these months, as they will draw in customers and alert shoppers as to upcoming events or discounts.
The right accessories
Accessories can make or break an outfit, and the same goes for a retail showcase. Not only do you need to make sure you have the right items to enhance outfits – think boots, scarves, jackets and other fall must-haves – but you also should to evaluate what tools your store may need. Are hangers required to support dozens of chunky fall sweaters? Do you need wholesale shopping bags in fall-appropriate colors? These are just some of the questions you should be asking yourself before the season is in full swing.
Prepping a store for autumn usually entails switching out merchandise and moving store displays around to accommodate the new products. Before welcoming a rush of customers in the fall, you should devote some time to teaching employees where items are displayed and stored. Giving staff time to acclimate to an improved floor layout can pay off in the long run, as they will be better able to interact with customers, answer questions and restock displays.