Many graduates who are moving on from high school or college this year are in the midst of outfitting themselves for the big day. While they may be searching for the right color bracelet or ideal dress, most aspects of their ensemble will become hidden once they don the traditional cap and gown. The only thing left to make an impression is shoes – and that has many customers shopping around for the best pair for their graduation ceremony.
The first thing you can do to grab the attention of these future graduates is set up shoe displays that highlight some of the season's hottest footwear trends.
Wedges
Wedges offer the perfect blend of elegance and casual summer style. They also happen to be one of the most popular types of footwear for spring and summer, and they could be just what graduates are looking for to complete an outfit.
Your shoe displays should show off an assortment of wedges that graduates may find appealing. Sticking to neutral tones can help the shoppers see themselves in the footwear regardless of what the rest of their outfit looks like, so consider highlighting tan, white, black and brown pairs.
Trendy pumps
Some graduates may want to stick with a classic pair of heels to finish off their graduation outfit. To catch the eye of shoppers looking for some good old fashioned pumps, consider displaying shoes that have some sparkle to them. These fun designs mix youthful personalities with an elegant style, making them perfect to wear when receiving a diploma.
In addition to sparkles, placing a few bold pairs of shoes out on display tables can be beneficial. Items that use top trends like stripes or hot colors like emerald and coral may be especially popular, as there's a good chance they work well with many of the clothing options graduates are gravitating toward.
Dressed-up sandals
Marching in a processional, standing up for long periods of time and walking across a stage in front of hundreds of people are all things graduates may be doing on their big day. Those individuals who think ahead to the rigors of graduation day may want to forgo wedges and heels in favor of more comfortable flats. Not just any old pair of sandals will do, however, so you should display choices that feature some element of sophistication. After all, graduation is an important milestone, and people are going to want their shoes to match the rest of their polished outfit.
