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Brighten up products with summer packaging

Brighten up products with summer packaging

Store displays and other design elements may rightfully receive the bulk of attention when you’re outfitting a boutique. That doesn’t mean you don’t have to pay attention to the details of store operations that can really enhance a customer experience.

Having the right summer packaging can go a long way toward making sure all facets of a shopping experience at your store are top-notch. Here are a few tips for picking out the best gift packaging for when temperatures soar.

Bright colors 
Summer is a time that should be celebrated, and nothing says fun in the sun quite like bright and vibrant colors. You can purchase wholesale shopping bags available in fun summer shades to help your store make an impression on customers and show that you’re up-to-date with the latest trends.

Want to really impress your customers? Be sure to have the hottest colors of the summer on hand to match the store selections. Green hues, such as kelly green, teal, or mint, are a wise selection, as are bright shades like orange and yellow.

Elegant patterns
The warmer months are a popular time of year for weddings, so stocking up on elegant summer packaging is a must for any boutique. You may see an influx of customers searching for presents for weddings, bridal showers, engagement parties and more, so it’s imperative you’re ready to meet their needs. Classic bridal wrapping paper includes popular weddings colors like silver and gold, and the variety of patterns available ensures that the paper can work for any type of wedding gift or ceremony.

Tissue paper
If there’s one thing you should have to pull together any packaging, it’s tissue paper. This element of packaging can spruce up any wrapped box or gift bag, adding a pop of color that ensures the gift wrap can work in any situation. Make sure you have plenty of blues and pinks on hand to work for boys’ or girls’ birthday presents, as well as classic colors like white, black and red, which can be used in a variety of situations.

Patterns like leopard print or zebra are fun designs that could add a touch of whimsy to any collection of tissue paper. Additionally, stores that have a lot of this wrapping resource should consider investing in a dispenser rack that will keep the paper from wrinkling or tearing before use.