Crafting new store displays can refresh the overall look, but you may be considering something more drastic. Sometimes the best way to enhance your store’s design and strengthen your brand image is redecorating. Instead of rearranging store fixtures, think wall color, upholstery and furniture.
If you’re planning on giving your store a makeover in the upcoming year, you may want to make note of these 2015 interior design trends.
When Pantone names its color of the year the effects ripple into the worlds of fashion, interior decorating and cosmetics. The color for 2015 is marsala, as in the deep red wine. Pantone’s website explained that it’s a subsidiary of X-Rite, Inc., a company that creates technology related to color for a variety of industries. It has determined a color of the year since 2000.
“Much like the fortified wine that gives Marsala its name, this tasteful hue embodies the satisfying richness of a fulfilling meal while its grounding red-brown roots emanate a sophisticated, natural earthiness,” according to a statement from Leatrice Eiseman, the Pantone Color Institute’s executive director in the website.
Marsala works great as a central hue if you’re going for a bold look – imagine dark red walls. However, it’s equally pleasing to the eye when used as an accent color. Consider dressing the space up with marsala valances for just a splash of the shade. The Pantone website suggested adding marsala-tinted upholstery for a trendy color palette, whether that’s a striking area rug or armchairs in the dressing rooms.
Other color schemes
House Beautiful Magazine gathered opinions on the up-and-coming color trends in preparation for the new year. Olive green is expected to be a popular choice in 2015, from 1960s-inspired patterns that include orange and turquoise to mossy furniture sets.
Royal blue is another trendy shade. Brighten your store with a color that resembles the Mediterranean Ocean or glimmering sapphires.
House Beautiful also deemed 2015 a year for interior designs that feature pastel colors. But when decorators are looking to add neutral shades to a room, gray seems to be the top choice.
Cues from the runway
Spring fashion trends are revealed in the fall, when the world’s most coveted clothes designers send models down the runway in the newest styles. According to Conde Nast Traveler, these looks typically translate to the interior design realm. Black and white graphic prints, shades of deep yellow and abstract geometric shapes are just a few of the trends that are expected to affect decor.